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The Tipping Point:

How Little Things Can Make a Big Difference

Malcolm Gladwell

Paper edition. New York: Little, Brown & Company, 2002. 301 pages. ISBN 0-316-34662-4.

 

Reviewed by Michael Molenda

  The book titled The Tipping Point, introduced the concept of ¡°the tipping point¡± to the world in its original publication in hard cover in 2000, followed by the soft cover edition in 2002. Since its publication in 2000, The Tipping Point has continued to be an international best-seller, and with good reason. Much of its success is due to the cogent prose of Malcolm Gladwell, a staff writer for The New Yorker magazine, formerly a science writer for the Washington Post. More importantly, people from a broad range of fields have found the concepts that Gladwell explains to be applicable to their work and organizations. I suggest that it is applicable to the work of educational technology as well.

 

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